// use case06crm as source of truth

Keep your CRM
clean, complete, and current, effortlessly.

Access 100+ data providers and AI web research in one platform to keep your CRM clean, current, and complete, with no duplicates, no gaps, and no manual effort.

A Floqer workflow importing stale Salesforce leads, enriching and researching them, then scoring and routing every record
WisePerplexityAngelListUnlimitKeka HRTotangoPulumiStructured AIAzumutaHockeyStackDXCTrolleyHilco GlobalNateraLumana.aiBotpress

// Customer story

Totango made their CRM 100% relevant and up to date.

Angel Jimenez

Angel Jimenez

Revenue Operations, Totango

Before Floqer, our SDRs were easily spending 20-plus minutes per account just researching whether it was even worth a call. They'd be bouncing between Sales Navigator, ZoomInfo, Salesforce, it was a lot. Now everything is always ready for them in our CRM, we've almost certainly cut prospecting time by 70%, and reps are working three times more accounts each week.

70%

Prospecting time saved

Accounts worked per rep, per week

100%

CRM relevance, ICP-validated

About Totango

Customer success platform for B2B SaaS. Totango unifies customer data, engagement signals, and success workflows for revenue teams. Headquartered in Redwood City, California.

// The problem

Stale data isn't about CRM hygiene. It's about revenue.

MISSCORED

Scores run on gaps, not signals

Hot accounts sit in nurture. Cold ones get called.

STALE SIGNALS

Outreach lands on stale titles,

Every touch misses before it even starts.

THE SDR TAX

Reps verify every record by hand

Hours wasted on researching accounts every day.

SILENT LEAKAGE

Champions move on & nobody notices

Warm paths into new accounts expire quietly.

// Why teams choose Floqer

Watch a CRM repair itself.

The same records, before and after one Floqer pass: verified, enriched, deduplicated, refreshed, scored, and routed. No hands.

FLOQER · CRM SYNC
Before187 days stale
Maya Chenstale
Northwind Analytics
Marketing Manager
Dana Whitfieldstale
Cobalt Labs
Work email
Jordan Park
Atlas Terminal
Head of Growth
Jordan Parkeduplicate
Atlas Terminal
Work email
+ 57 more stale records
FLOQER ENGINE
VERIFY
+6
ENRICH
DEDUPE
REFRESH
SCORE
ROUTE
Afterup to date
Maya Chenhigh
Northwind Analytics
VP Marketingjob change · 2h
AE · K. Shah
Dana Whitfieldmed
Cobalt Labs
dana.w@cobaltlabs.com
AE · M. Blake
Jordan Parkmed
Atlas Terminal
jordan.park@atlasterminal.commerged 2 → 1
AE · K. Shah
+ 57 more, all repaired

// In practice

Six jobs your admins set up once.

Each runs as a Floqer workflow. Configure it, watch it write back, never touch it again.

[ 01 ]ENRICH · REFRESH

Every record complete on arrival, and kept that way.

A lead lands in Salesforce or HubSpot and Floqer fills it: verified email, direct dial, title, firmographics. Then it re-checks every record on a schedule, so nothing goes stale again.

Get a demo
FloqerFloqData
Import from Salesforce
New leads + records untouched > 30 days
Refresh & Enrich
New email / title / phone…+6
Current employer
New hires in our ICPs
Signals (funding, hires, jobs…)
[ 02 ]MONITOR · RESEARCH

Catch what no provider sells.

Floqer's web agents read the open web, G2, and Reddit for the signals databases miss: job changes, funding, layoffs, hiring spikes. Every answer carries the source it came from.

Get a demo
FloqerFloqData
Deep Research
Read the open web with Floqer's Web Agents
Bad reviews & posts across G2, Reddit: layoffs, growth spikes, and more
Series B · $24M raisedsource ↗
3 SDR roles open · EMEAsource ↗
[ 03 ]DEDUPE

One record per human. Finally.

Floqer finds duplicates across leads, contacts, and accounts, merges them on rules you control, and logs every field it touched. No more two reps working the same buyer.

Get a demo
FLOQER · DEDUPE
Jordan Parkduplicate
Atlas Terminal
Head of Growth · Salesforce lead
Jordan Parkeduplicate
Atlas Terminal
Growth Lead · HubSpot contact
Merge on your rules
Keep newest verified field · log every change
Jordan Parkmerged 2 → 1
Atlas Terminal
Head of Growth · one clean record
[ 04 ]SCORE · ROUTE

Clean data that goes somewhere.

Score every account on ICP fit and live signals, then route it: high-priority to an AE and an omnichannel sequence, job changes to a champion play, the rest to nurture. The CRM write is the middle of the workflow, not the end.

Get a demo
FloqerFloqData
Score and make your data actionable
High-priority
AEs assigned
Omnichannel sequence
Job-change play
Cadence for champions
Low-priority
Nurturing pool

// The payoff

Clean data compounds.

Every GTM motion downstream of your CRM inherits clean data instead of rot. Routing gets faster, scoring gets truer, segments get sharper, and reps get their day back.

HIGHER DATA ACCURACY,

VS ZOOMINFO

Structured.ai

HOURS SAVED FOR MAR-OPS

PER WEEK

Perplexity

MORE EMEA DATA COVERAGE

UP FROM 16%

Azumuta

LIVE DATA POINTS

MONITORED PER ACCOUNT

Trolley

// The shape of the work

Every customer, completely understood.
Every signal, acted on.

Connect Salesforce or HubSpot in minutes. Floqer finds the rot, fills the gaps, and keeps every record ready to act on. You never run a cleanup project again.