ACTION_ID: la_growth_machine_add_to_audience
NAME: LaGrowth Machine: Add Leads to a Audience
CATEGORY: Outreach
CREDITS: 0

Add a lead to an audience in LaGrowthMachine.

PREREQUISITE: LaGrowthMachine account connection — the user must create it in the Floqer UI
(Connections page); an agent cannot. Without it the action fails the row with
a connection / authentication error. Confirm it exists before configuring.

1. INPUTS

audience (dynamicDropdown, required)
  Audience. The audience to add the lead to. Values from the
  lagrowthmachine list.

linkedin_url (url, optional) — LinkedIn URL.
first_name (string, optional) — First Name.
last_name (string, optional) — Last Name.
company_name (string, optional) — Company Name.
company_domain (url, optional) — Company Domain.
gender (dropdown, optional) — Gender. Values: man, woman.
bio (string, optional) — Bio.
job_title (string, optional) — Job Title.
twitter (string, optional) — Twitter.
email (email, optional) — Email. The Pro-Email of the Lead.
phone (string, optional) — Phone.
custom_attribute_1..custom_attribute_10 (string, optional) — Custom
  Attributes. Free-form per-lead values referenced as `{{customAttribute1}}`
  ... `{{customAttribute10}}` in the LaGrowthMachine sequence template.
location (string, optional) — Location.
personal_email (email, optional) — Personal Email.

2. OUTPUTS

status (string) — Status. e.g. "completed".

3. HOW TO CONFIGURE

Resolve the audience list via Get Action Field Options:

  POST /api/v1/workflows/{workflow_id}/sheets/{sheet_id}/actions/{action_instance_id}/options/audience
       (body: {})

Configure Action body:

{
  "inputs": {
    "audience": "<lgm_audience_id>",
    "email": "{{input.email}}",
    "first_name": "{{input.first_name}}",
    "last_name": "{{input.last_name}}",
    "company_name": "{{input.company_name}}",
    "linkedin_url": "{{input.linkedin_url}}",
    "company_domain": "{{input.company_domain}}",
    "job_title": "{{input.job_title}}",
    "custom_attribute_1": "{{llm_models_1.generated_content}}"
  }
}

Field-by-field:
  - audience              LaGrowthMachine audience ID from the
                          `audience` options call.
  - email                 Lead's email — usually `{{input.email}}`.
  - first_name / last_name /
    company_name /
    company_domain /
    linkedin_url /
    job_title / location /
    phone / personal_email
    bio / twitter / gender  Optional lead profile fields.
  - custom_attribute_1
    .. custom_attribute_10  Per-lead values referenced as
                            `{{customAttribute1}}`..`{{customAttribute10}}`
                            in the LaGrowthMachine sequence template —
                            common slot for AI-generated content from
                            upstream `llm_models`.

4. KEY NOTES

- LaGrowthMachine custom variables are positional (`custom_attribute_1`
  ..`custom_attribute_10`), not named — make sure the sequence template
  references the same numbered slot you populate here.
- `custom_attribute_*` slots are the canonical place for
  AI-generated per-lead content from upstream `llm_models` steps.

5. WHERE IT FITS IN A WORKFLOW

Pattern: contact discovery -> person_work_email_waterfall ->
person_work_email_verification_by_* -> llm_models ->
la_growth_machine_add_to_audience.

6. WHEN TO USE

Use la_growth_machine_add_to_audience to enroll leads in a
LaGrowthMachine audience.

7. WHEN NOT TO USE

Need a different sender (Instantly, Lemlist, Smartlead, Reply, HeyReach)
  -> instantly_add_to_campaign, lemlist_add_lead_to_campaign,
     smartleads_add_to_campaign,
     reply_add_and_push_to_campaign,
     heyreach_add_leads_to_campaign
     (https://floqer.com/docs/action-detail/<action_id>.txt)

Need AI-generated email content
  -> llm_models (upstream of this action; pass the generated content
     via `custom_attribute_*`)
     (https://floqer.com/docs/action-detail/llm_models.txt)

Last updated: 2026-05-01.